019
PRESENTATION CONTENT
Enterprise
2023
The presentation design for Enterprise exudes professionalism and elegance, reflecting the company’s commitment to excellence in the car rental industry. The use of clean lines, sophisticated color schemes, and high-quality imagery creates a visually cohesive and visually pleasing experience for the viewers.
018
PROMOTION PRESENTATION CONTENT
Isoolate
2020
Isoolate is a corporate that protects enterprise networks by eliminating web-based threats through manageable browsers isolated in remote servers.
Isoolate Secure Enterprise Web Browser, is an investment of Secure Industries Inc. committed to creating technologies that reduce the harm occurring from cybercrime by empowering enterprise defense.
Isoolate applies many types of promotions for use in marketing and sales points. He prepares various presentations for customers and potential investors whom he communicates with one on one.
017
ON TRADE IDEAS AND CONTENT
CARLSBERG
2018
Carlsberg, a Danish beer, conducts communication activities throughout the world through football. Carlsberg, one of Liverpool’s official sponsors, increased the number of events after the advertising ban on alcohol brands in the Turkey. Usually at point-of-sale events, it is very useful to reach potential customers. Through point-of-sale activities, brand messages are transmitted directly to customers and their feedback is received.
Carlberg wanted to make point-of-sale marketing with the theme of “Futbolun Keyfi (Enjoyment of Football)”. I have developed many game ideas and designed in the concept based on the pleasure of football excitement.
The use of technology in games is among the requirements of digitalization. VR technology has brought gaming pleasure to a very different point today. “Orta-Kafa-Gol” and “Yeşil Eldiven” game ideas enabled to deliver the brand message to customers with VR technology.
Various football toys were used in the competitions and winners were awarded by Carlberg. Personalized gifts are designed to enable customers to connect with Carlsberg.
016
PROMOTION CATALOG
Faaliyetfilmi.com
2019
FaaliyetFilmi.com is a production company that specializes in transforming municipal activity reports into engaging videos. With their expertise, they provide a unique and dynamic approach to showcasing the achievements and initiatives of local governments. I have had the privilege of collaborating with them to create a promotional catalog that can be utilized by their clients.
The promotional catalog presents an innovative solution for municipalities seeking to effectively communicate their activities. Through captivating visuals and compelling storytelling, the catalog highlights how the company’s production services can transform traditional activity reports into engaging videos that capture the attention of the audience.
015
MAILING DESIGN & CONTENT
AvivaSa
2018
In addition to designing and creating content for the animation published by the institution and on social media, I also developed a mailing design for promotional purposes. This mailing design was utilized to announce another captivating promotional film that was shared on AvivaSa’s YouTube account. By crafting visually appealing and engaging email designs, I effectively communicated the essence of the promotional film, capturing the attention of the target audience and encouraging them to watch the film on AvivaSa’s YouTube channel. The combination of thoughtful design elements and compelling content allowed for the seamless integration of the institution’s brand messaging and the captivating narrative of the promotional film, resulting in a successful marketing campaign that resonated with the intended audience.
014
BRAND IDENTITY
VANNERZONE
2018
Enerjisa continues its activities with the goal of providing the best service to its customers in all areas of the electricity industry. As an innovative energy company, it focuses on producing solutions that touch life. The Enerjisa team organizes various meetings with its senior executives and employees every year and places great importance on internal communication.
The event ideas and concept for a meeting planned to take place with the theme of winter sports were determined as follows.
013
CONCEPT & CONTENT
Halk Emeklilik
2018
Halk Emeklilik, as a pension company, attaches importance to sharing the vision of the company and motivating them by bringing together its employees every year. “You Are The Key To The Future” was chosen as that year’s theme. This theme conveys a powerful message to employees: You are the one who shapes the future.
012
WEBSITE DESIGN AND CONTENT MANAGEMENT
Homeros Film
2018
Homeros Film is a production company that specializes in creating company profile videos and documentary films. Their expertise lies in crafting visually stunning and compelling narratives that leave a lasting impact on viewers. I had the pleasure of designing a website for Homeros Film and curating the content within it.
Through a sleek and modern interface, the website provides visitors with a glimpse into the world of Homeros Film’s exceptional work. From their mesmerizing company profile videos that capture the essence of a brand to their thought-provoking documentary films that shed light on important topics, Homeros Film’s website offers a comprehensive overview of their services.
011
MOTIVATION MEETING CONTENT
PepsiCo
2018
PepsiCo, the world’s leading food and beverage company, organizes many events to increase the motivation of its employees. One of these vision meetings is held regularly every year. These meetings are attended by PepsiCo employees and company executives from all over the country.
Employees celebrate the achievements of that year with vision meetings planned on a specific theme. At the same time, the targets for the next year are shared at the meeting and the data of that year are evaluated.
The concept of the vision meeting determines the flow of the whole meeting. Therefore, the concept to be determined should be compatible with the brand identity and message. Before the meeting, the correct metaphors must be combined with the right visuals to confirm the proposed concept.
010
VISION MEETING CONTENT
Tuborg
2019
Tuborg wanted to find promotional activities at the point of sale for the new kraft beer Frederic. In the presentation, the concept of the craft was emphasized and the employees were assigned.
I have prepared Table Tent designs for the customers to be aware of the new product at the identified points.
I also designed a presentation suite for the staff to be sent to the desks. What was important here was that the officer dressed as an expert in accordance with the concept of craft.
I also created a questionnaire for this experience. The aim was to get feedback from the participant who experienced one of the Frederik products.
009
VISION MEETING CONTENT
Shaya
2020
Shaya conducts merchandising operations of international brands represented in Turkey in the field of fashion-clothing, beauty-care and food retailing.
Shaya organizes various motivation meetings throughout the year to increase the motivation of its young employees. With the concept of a “graduation”, the success of the employees who have reached a certain period is celebrated. At the same time, it is ensured that employees start the new period with the right motivation.
Motivation meetings need to be built on the right concepts in order to become more memorable. Shaya’s keywords include exploring, creating value, feeling valuable and getting inspired. The customer requests a name study and a key visual image to be created from these keywords.
008
ON TRADE IDEAS AND CONTENT
Tuborg
2019
Tuborg wanted to do On Trade Marketing work for Amber, a beer he had just launched. The work started with the slogan “100% Malt” and was planned to be carried out at beer sales points. In this study, it was asked to emphasize the taste of roasted malt, and tablet games were found suitable for this.
In the first game, I designed the interfaces, the participants tried to get the right malt color. In another word game, the participants tried to find words consisting of brand messages within a minute. In the wheel game, participants had to match the arrow to the correct brand message. In the last game, there is a real slot machine arm connected to the tablet. The aim was to bring three of the logos with the brand message side by side.
007
SOCIAL MEDIA
Isoolate
2020
Isoolate is a corporate that protects enterprise networks by eliminating web-based threats through manageable browsers isolated in remote servers.
Isoolate maintains its marketing communication on social media channels. The company, which operates in the B2B field, shares on its LinkedIn page. Apart from my description presentations, I produced post designs for them.
006
SOCIAL MEDIA
Siemens
2016
As a global brand in the production and distribution of home appliances, Siemens stands out from its competitors with effective social media marketing. There are extensive sharing strategies with the product range and service area. I created a lot of content for Siemens’ Facebook, Instagram, and Youtube pages. Much of the content I share comprises product promotions, campaign information, service messages, and lifestyle content.
Social media sharing must be meticulously and accurately planned. After the sharing plan is prepared for each month, it must be shared with the customer and approval must be obtained. Advertising purchases should be made regularly for content that needs to be highlighted. Returns of shares should be reported and analyzed at the end of the month. The most important part of the creative process for creating the content is the correct perception of the structure and lifestyle of the target audience.
005
SOCIAL MEDIA
SLOG
2021
Slog, an e-marketing initiative on the sale of sneakers, is an ideal platform for both those who want to sell second-hand shoes and those who want to buy unique shoes that can be considered a collection.
First of all, I created a theme that can be considered as a template for the brand that wants to reach its customers through social media communication. Based on this template, I designed Post and Story images and Reels videos to be shared on certain days.
004
SOCIAL MEDIA
KID
2021
KID is an association that brings corporate communicators together under the umbrella of a professional organization. After the bylaws and infrastructure works, the Institutional Communicators Association, or KID for short, was officially established in December 2009.
As I was responsible for the development of the corporate identity guide, I also took part in the design part of the social media posts. In addition to doing various studies on digital studies, I also contributed to printed studies such as the annual report.
003
SOCIAL MEDIA
Huppe
2016
HÜPPE is a global brand of shower solutions. HÜPPE offers an integrated approach to everything that is done and provides its customers with shower solutions that focus on detail. HÜPPE offers functional solutions with innovations developed in the field of the shower cabin, shower tray, bathtub, and bathroom accessories.
002
SOCIAL MEDIA
HDI
2016
HDI Sigorta, which is included in Talanx Group, serves in every corner of Turkey with hundreds of agencies. The company, which provides insurance services, brings its customers together with the opportunities of international economic power.
In order to reach its customers through various media channels, HDI Sigorta wants to promote the different service packages in the most effective way. Some of the packages are car insurance, home, and workplace insurance, individual health, liability, and transport insurance.
001
BANNER FOR PAID MEDIA
Tuyap
2013
TUYAP is a leading company that organizes both domestic and international trade fairs, and I have had the privilege of designing banners for their exhibitions and working on their digital performance.
From conceptualizing eye-catching banner designs to optimizing online strategies, I have gained valuable experience in enhancing the visibility and reach of TUYAP’s exhibitions.
By implementing data-driven strategies, conducting thorough market research, and leveraging cutting-edge technologies, I have contributed to maximizing their online presence and driving increased traffic to their exhibitions.
